Los Angeles-based recipe developer Kassie Mendieta says a recent cake — which went viral on TikTok — was inspired by the perfume Lira by Casamorati Toria Sheffield joined the PEOPLE editorial ...

While chocolates, flowers and jewelry are classic — and basic — choices for Valentine’s Day, perfume or cologne is the most thoughtful gift you can give for the holiday. Whether they prefer ...

If you ask anyone what the best perfumes for women are, you’ll get a variety of impassioned responses. It’s Chanel No. 5, some will say, while others will insist it’s Diorissimo. Depending on your ...

Many of them, including This Works’ signature Deep Sleep fragrance, are created to the highest scientific spec in order to achieve maximum efficacy. “At This Works, assessing the impact of an aroma ...

Here at Post Wanted, we love dupes. In 2023, Target launched fine’ry., a perfume line with spot-on dupes for expensive scents from luxury labels. Last year, Bath & Body Works is getting into the ...

A friend was put to sleep in the bathroom of a movie theater and everything was stolen from her and she doesn't remember anything, only that a woman gave her a perfume to smell. I was also ...

2025 is set to be a big year for the perfume industry. As the sector grows and customers find new ways to express themselves through scent, so do its trends, one of which is the resurgence and ...

While rose has long been considered a classic fragrance, over the years, the floral scent has gained a reputation as a touch old-fashioned and outdated. Rose has a naturally powdery aroma ...

Grab your favourite perfumes and spend a little time googling the key notes (hint: if in doubt, check out fragrantica.com for beginner-friendly scent breakdowns). Are there any common occurrences?